Are you trying hard to drive traffic to your blog?
You have tried almost everything yet there are no significant results. Everything seems to be in place and still there is a lot of disappointment.
The foremost thing to know is that it’s not just you. There are a number of Bloggers who face such problems in their Blogging Career. Few are smart enough to find solutions so as to sail smoothly through their Blogging journey. And, others are bound to fail miserably. The mistakes they make throughout their journey forces them to put an end to their Blogging Career.
There is something that tells me you don’t want this. Even I don’t want this to happen to you. Thus, I have compiled a list of mistakes that are made, too, often without even realizing their nature. Mostly, my readers tell me that they never knew that there exists another path. And, it is unfortunate that they don’t even realize that till now they have been pushing themselves on the wrong path.
Mistakes that you must avoid so as not to put an end to your Blogging Aspirations
1. Your Frequency of Publishing a Post
Many bloggers out there would be telling you that it is enough to post once a week. No! It doesn’t work. I have tried doing that and I failed miserably.
I would write a long feature post and publish it weekly on my blog. The rationality behind this was that I was writing unique and high-quality content that couldn’t be found anywhere on the web. Also, I was following the guidelines of posting regularly on the blog that would mean once a week for me at that time.
As a result, the traffic to my Blog reduced drastically. Also, the Alexa rank of my Blog shot up. For those who don’t know, your blog/website does better if you have a low Alexa rank.
Thereafter, I implemented a different approach. I started posting much more frequently. In fact, I would publish one post almost every day. Within weeks, my blog started driving a huge traffic. Also, I managed the best Alexa rank that I could never do it before.
Now, why the frequency at which you publish the content is such a big deal?
It is because it helps in improving the crawling rate of your search engine.
2. Meta Description
We spend hours writing one post. But, we find it a task when it comes to writing a meta description (required for SEO tasks). A natural tendency is to skip writing a meta description. Instead, we copy-paste the content from our post itself into a meta description template.
Are you wondering what is meta-description?
Look at the snapshot given below:
It refers to the description that you see underneath the title in search engine results.
It is, therefore, important that you write a separate description of your post that will be shown to the users every time a search is made. Needless to say, the description has to be very appealing and encouraging for a user to click on your post.
Isn’t it that you open a link not on the basis of a sequence of their listing on Google, but on the basis of description that is provided along with?
Therefore, you must never ignore this vital task of writing a description for your article.
3. Emotions of your Audience
The crucial component of your writing is your readers. Everything has to be done keeping in mind the sentiments of your audience. Avoid doing the following things at any cost:
- Make any false claims. Remember, you owe your presence to your readers. They are smarter than you and you must never try to fool them with your write-ups. Doing so is hitting a home run.
- Promising something you can’t deliver. If you feel that you might not be able to deliver your promises, take a back step. Because you would never want to lose connection with your readers.
Final Words: If I could make it this far in the world of Blogging, anyone can do it. It is only about believing in you and never giving up. Stay motivated and keep writing!
Today, I decided to end this post with my favorite wordings by Robert Frost:
“The woods are lovely, dark and deep,
But I have promises to keep,
But I have promises to keep,
And miles to go before I sleep,
And miles to go before I sleep.”
Image source: usnews.com